Marketers and 9/11. Do They Mix?
Tags: 911, Advertising Age magazine, Anheuser-Busch, Anniversary, Budweiser, State Farm, Verizon
If you were like me and watched hours of tear-jerking 9/11 anniversary coverage on Sunday, you were also inundated with new commercials from companies like State Farm, Anheuser-Busch and Verizon observing the day as well.
Advertising Age posted these commercials yesterday and posed the questions: What did you think of the efforts? Who did it the right way? Did anyone do it the wrong way?
The responses were overwhelmingly negative.
Here are some:
Michael Stout: Shameful. These spots involved people sitting around tables for over a year plotting how they could take advantage of the abject horror of 9/11. If … Continue Reading

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